Amsterdam, The Netherlands, 23rd February 2016: Discover the powerful new additions to Nikon’s COOLPIX range of cameras, combining the latest Nikon imaging technology and trusted NIKKOR optics with super-zoom lenses to produce superior performance.

The 60x optical zoom COOLPIX B700 and 35x optical zoom COOLPIX A900 both offer super-telephoto capability and state-of-the-art 4K UHD video recording, while the COOLPIX B500 combines an impressive 20-megapixel CMOS sensor with a 40x optical zoom. The elegantly slender COOLPIX A300 comes equipped with an 8x optical zoom.

Each camera is compatible with SnapBridge, the new Nikon app that maintains a constant automatic connection between your camera and your smart device, for easy control over your photographic life.

The COOLPIX B700 boasts legendary NIKKOR optics in a 60x optical zoom Super ED glass lens – extendable to 120x Dynamic Fine Zoom¹ – making it easy to shoot faraway subjects like the moon, wildlife, or fast action sports in crisp detail. 4K UHD/30p movies will future-proof footage, plus shooting RAW (NRW) enables high-quality photo-finishing. The 20.3-megapixel super-zoom camera features a High-performance autofocus (AF) system for precision shooting, with 5-stop Dual Detect Optical VR (Vibration Reduction)² and Side zoom control to minimise camera shake. Frame shots with a choice of built-in electronic viewfinder or 7.5cm/3-in vari-angle LCD monitor – both boasting 921k-dot resolution for creative composition from any angle – and share images instantly with the SnapBridge app.

The 20.3-megapixel COOLPIX A900 packs exceptional quality NIKKOR optics into a pocket-sized body that will fit any lifestyle. Shoot stunning travel scenes in fine detail with the high-power 35x optical zoom lens, extendable to 70x Dynamic Fine Zoom¹, or capture memorable moments at home in crisp 4K UHD/30p movies. Get creative with the 7.5 cm/3-in tilting high-resolution 921-k dot LCD monitor and manual exposure modes (P/S/A/M), and share images instantly with the SnapBridge app. Be ready to shoot at a moment’s notice with High-speed AF, easily recapture a subject with the Snap-back zoom button, and make impressive Superlapse and Time-lapse movies with ease. High-performance vibration reduction (VR) ensures shots are crisp and movies smooth, even at full zoom. 

Get stunning image quality the easy way with the 16-megapixel COOLPIX B500. The NIKKOR 40x optical zoom, extendable to 80x Dynamic Fine Zoom¹, takes you straight to the heart of the action, while the Side zoom control contributes to superb stability. Explore unique viewpoints with the 7.5-cm/3-in 921k dot tilting LCD monitor, easily recapture a subject with the Snap-back zoom button, and shoot Full HD movies.

The slender and stylish 20.1-megapixel COOLPIX A300 makes it simple to take shots on the go. Get great close-ups with the NIKKOR 8x optical zoom, extendable to 16x Dynamic Fine Zoom¹, while Smart portrait mode makes perfect portraits easy and Scene auto selector automatically optimises camera settings.

Pairing a smart device with your Nikon camera is a simple, one-time operation. Simply install the SnapBridge app on your smartphone or tablet, power up your camera, and select it from the in-app list of available devices. SnapBridge stays connected to your camera in the background: now you can transfer shots as you shoot without needing to reconnect each time. Images will even sync with your camera while it’s in sleep mode, and you can continue to use your smart device without interruption. With SnapBridge your smart device can display a live view of everything your Nikon camera sees. Compose shots on the screen of your smartphone or tablet and remotely fire the shutter to capture the image.

Introducing the latest COOLPIX cameras and the SnapBridge app, Ines Bernardes, Product Manager for COOLPIX at Nikon Europe, said: “The new additions to the COOLPIX range give outstanding performance, bringing details to life like never before. You can capture more than you ever dreamed possible with super-zooms, while the new SnapBridge app makes instant sharing and automatic image transfer effortless. Whether you’re into action sports, travel photography or simply taking portraits of friends and family at home, there’s a new COOLPIX camera that’s just right for you.”

¹ Magnification of Dynamic Fine Zoom is calculated from the maximum wide-angle position of optical zoom.

² Measured in accordance with CIPA standards at approximately 350mm (equivalent focal length in 35mm (135) format.



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